You are the guys in the bowler hats!

That’s a statement we often hear from potential customers when we explain what we do.

Reinventing Visitor Welcome Since 2011

The Welcome People was established by David Miller and Calvin LaCock in September 2011, to provide visitor welcome and street management services to London’s West End.

Answering a brief from the local business improvement district (New West End Company) to change the existing warden service, we offered a fresh perspective.

We put customer service at the forefront, recruited staff from hospitality rather than security backgrounds, changed the uniform to a distinctive three-piece suits and bowler hat, and made accountability the key driver of the business. The results spoke for themselves – with a doubling of customer directions to 360,000 in the first year and growing consistently ever since.

Since then we have grown to nearly 100 members of staff and are now working with 18 clients in 20 destinations and across the country millions of people have experienced our unique award-winning street concierge service.

But visitor welcome is not all we provide. On behalf of our clients, we also managed the local street environment and work in partnership with local stakeholders to ensure the overall visitor experience is the best it can be.

As a company we are proud to say that growth has come from reputation and word-of-mouth.

The Welcome People Directors - David & Calvin
The Welcome People Directors – David & Calvin